5 Tips for Choosing a Reliable Gold Dealer

As the price of Gold Bullion continues to rise, more people are turning to it as a retirement investment and an alternative way to diversify their portfolios. But if you’re going to buy gold coins or bullion, you have to find a reliable dealer first. The last thing you want is for your hard-earned money to go down the drain because of an unscrupulous dealer or poor quality product. Fortunately, there are some easy ways that you can tell which dealers are trustworthy and which ones aren’t worth your time or money:

Check the dealer’s reputation.

When choosing a gold dealer, it’s important to check their reputation. You can do this by looking at their website and reading reviews on social media and third party websites like Yelp or Ripoff Report. Check out the customer service record of each dealer as well as any security measures they use (like escrow accounts).

If you’re looking for a reputable company, ask friends and family members for recommendations and make sure you’re comfortable with the level of service they offer before making any purchases.

Ask about guarantees.

When buying gold, it’s important to ask about guarantees. The Bullion Dealer should be able to tell you:

  • How long the guarantee lasts
  • What kind of claim must be made during that period (e.g., if your piece breaks or is stolen)
  • Who can make a claim on your behalf (e.g., if you’re not physically able)
  • What happens when a claim is made under warranty–will they replace the product or give back money?

If possible, try to find out whether any complaints have been filed against a dealer before making an investment in their products. You might also consider asking why there aren’t more complaints filed against them; after all, this should indicate that customers are generally satisfied with their service!

Identify the source of their gold.

The next step is to identify the source of their gold. Gold is often mined in different countries, and it has different characteristics depending on where it’s from. For example, gold from one source may be more pure than another, or less expensive.

You might find yourself wondering: how can I tell if my dealer is selling me real 24K gold? This can be difficult because there are no universal standards for purity or price when it comes to precious metals like silver or platinum; however, there are still ways you can verify whether or not your dealer is being honest with you about these things!

For example: one way would be by asking them how much an ounce costs per gram (and vice versa). If they say “$20 per gram” then you know right away that something fishy must be going on here because nobody would ever sell something as valuable as gold at such cheap prices! But if instead they give answers like “$1 per gram” then everything seems fine again since this actually matches up pretty well against other places online where people sell bullion coins online – which means we’re probably on safe ground here…

Take a look at the dealer’s history.

When you’re looking for a gold dealer, it’s important to consider the company’s history. If they have been around for a long time and have an established reputation in the community, that might be a good sign. It can also help if they have been certified by some organization or authority in their field; this shows that they are qualified and knowledgeable enough to be trusted by customers. Also look at how long they’ve been operating as well as what kind of return policy they offer if something goes wrong with your purchase (or any other problems).

Finally, make sure you speak with someone from the company before making any decisions about buying from them–you want someone who knows what he or she is talking about!

Look for a dealer that is certified by NGC or PCGS, the two major grading companies for precious metals in the United States.

Choosing a reputable gold dealer is essential to your investment. The best way to ensure the quality and value of your purchase is to choose a company that is certified by NGC or PCGS, the two major grading companies for precious metals in the United States. These organizations have been around since 1987 and 1986 respectively, so they’re both internationally recognized as trustworthy sources of information about precious metals.

  • NGC stands for Numismatic Guaranty Corporation and their motto is “Certified Mint Condition.” They provide authentication services for coins as well as grading services for coins at various levels: MS70 (perfect), MS69 (near perfect), etc…
  • PCGS stands for Professional Coin Grading Service; their motto is “Excellence through Innovation.” While NGC primarily focuses on coins from before 1933 whereas PCGS specializes in modern day coins from 1933 forward

If you want to buy gold coins or bullion, make sure you do your homework first.

Before you start shopping, it’s important to know what you’re looking for and how much it will cost. The first step is to get an idea of the current price of gold. This can be done by checking online sources like Kitco or Bullion Vault, which track prices across multiple dealers so that you don’t have to go through them all yourself (though even with these sites, I recommend doing some additional research).

Next comes purity: 24 karat is standard for investment-grade bullion; lower purities are great if you just want something pretty but not necessarily valuable as an investment–they’ll still look beautiful while costing less than purer metals!

Weight matters too–a heavier coin will cost more per ounce than one that weighs less but contains the same amount of metal content (which means smaller coins could actually save money). And finally: reputation matters! Look into where your dealer has been in business over time; have there been any complaints against them? What kind of guarantees do they offer on returns/exchanges?


As you can see, there are plenty of things to consider when choosing a gold dealer. If you want to buy coins or bullion, make sure that they have been graded by NGC or PCGS and that they come with an official certification. If you’re looking for something less expensive–like jewelry–then check out local jewelers who are known for their high quality workmanship before making any purchases!